Crisis communication is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. The communication scholar Timothy Coombs defines crisis as “the perception of an unpredictable event that threatens important expectancy of stakeholders and can seriously impact an organization’s performance and generate negative outcomes” and crisis communication as “the collection, processing, and dissemination of information required to address a crisis situation.
We would like to take this opportunity to invite you to join us for lunch as we dig into the issues that are affecting corporations and their leaders in the modern age of communications. When things go wrong what is your strategy and do you have a plan to deal with a sudden need for “Crisis Communications.
Our Managing Director, Nordin Abdullah has asked me to invited you to attend the next Malaysia Global Business Forum – Business Networking Lunch. We will be holding a small get together on 19th January.
The lunch will have several speakers who will share their views on the challenges and solutions affecting corporations in Malaysia. The lunch setting will also allow you to network with industry professionals and share ideas on the future of business in Malaysia.
Looking forward to seeing you on 14th December,
+6017 300 1351
*SAVE THE DATE*
Date: 23rd March 2017
Time: 12:30 – 2:00pm